2008 Performance Pledge 服務承諾
6. New Media Service
RTHK ON INTERNET (www.rthk.org.hk) provides live webcast of RTHK’s news, radio and television programmes. A twelve-months on-demand archive of television and radio programme service is also available online. In addition, original multimedia web contents are produced for public access, including instant news, Podcast Station, weekly live video webcast of LEGCO meetings, and various distinctive web channels, such as e-Learning, Culture Web, Classics Channel, Chinese Culture Channel, A-Power and Teen Power. Net-users can also customize RTHK ON INTERNET streaming contents through the new “myrthk” feature.
In 2008-09, New Media Service will:
  • provide more audio and video programmes on Podcast Station for portable download;
  • continue to enrich the multimedia web contents with original audio-video programmes for internet;
  • introduce a video-on-demand service, based on Peer-to-Peer technology. The new service provides users with greater control and much higher picture quality; and
  • expand the delivery of RTHK ON INTERNET multimedia contents to the next generation mobile and new media platforms.
The radio performance targets in 2008-09 are as follows:
2008-09
Targets
Daily hit rate (million)
29
Number of daily visits 230,000
Number of webcast hours of special online projects 400
Percentage of content items which related to Radio and TV 75
Percentage of content items which is original web production 25